How to Lead Through Disaster

When disaster strikes, the true test of leadership begins. Whether it’s a global crisis, a company-wide setback, or a personal challenge, leaders are expected to guide their teams through the chaos. But how do you lead effectively when the ground beneath you is shaky?

According to Jerry Colonna, an executive coach and leadership expert, the answer lies in embracing vulnerability and authenticity. Colonna, who has worked with countless leaders navigating crises, offers a roadmap for leaders to not only survive disasters but also emerge stronger on the other side.

Acknowledge Your Own Grief

The first step in leading through disaster? Recognize your own emotions. Too often, leaders feel the need to be the “steady rock” for their teams, suppressing their own fears and anxieties. But Colonna warns against this approach. “You can’t lead others through grief if you haven’t acknowledged your own,” he says.

Leaders who push aside their emotions risk burnout and disconnection from their teams. Instead, Colonna advises taking time to process your reactions. Only then can you show up fully for others.

Presence Over Perfection

In times of crisis, people don’t need perfect words or instant solutions. They need presence. Colonna emphasizes that leadership during disaster is not about having all the answers. It’s about showing up, acknowledging the weight of the moment, and being willing to sit in the uncertainty.

When leaders prioritize presence, they create space for their teams to feel seen and heard. This doesn’t mean avoiding action altogether. It means grounding your actions in empathy and understanding.

Resist the Urge to Fix Everything

One of the biggest mistakes leaders make in crises is rushing to “fix things.” While the instinct to act is natural, Colonna cautions against jumping into solution mode too quickly. “People need time to process, to grieve, and to reconnect,” he explains.

Instead of pushing for a quick return to normalcy, leaders should create space for their teams to react and reflect. This doesn’t mean paralysis; it means pacing. An organization’s legacy is often defined by how it navigates its hardest moments, not how quickly it moves past them.

Connect to Your Purpose

When the ground is unstable, it’s easy to lose sight of what matters. Colonna advises leaders to reconnect with their “why”—the reason they started their business or built their team in the first place. This sense of purpose can be a stabilizing force for both leaders and their teams.

“Remember why you gathered these people together,” Colonna says. “That purpose is your North Star. It will guide you through the noise and help you make decisions that align with your values.”

Lead with Empathy and Integrity

When it’s time to take action, Colonna urges leaders to stay true to their values and culture. Before making a move, ask yourself: “How would I want to be treated if I were on the other side of this decision?”

While protocols and announcements are necessary, they should never come at the expense of empathy. Leaders who prioritize their people over processes build trust and loyalty. This is where the real work of leadership happens.

Aligning Actions with Values and Culture

When the time comes to take action, Colonna stresses the importance of aligning decisions with the company’s culture and values. Leaders should consider how their actions would be perceived if they were in their team members’ shoes. This empathetic approach ensures that decisions are not only effective but also respectful and considerate of the team’s well-being.

While there are necessary protocols and announcements that must be addressed, Colonna advises against rushing these steps. Leaders should first demonstrate the values that define them and their organization. This approach fosters trust and ensures that the team is guided by a clear moral compass during challenging times.

Reflection of Personal Values and Purpose

The choices made in the aftermath of a disaster are a direct reflection of a leader’s personal values. Colonna encourages leaders to revisit the reason they founded their business or gathered their team. This sense of purpose serves as a guiding light, helping leaders and their teams stay grounded and focused on what truly matters.

By reconnecting with their “why,” leaders can make decisions that align with their core beliefs and aspirations. This not only strengthens the organization but also reinforces the trust and loyalty of the team, creating a resilient foundation to navigate the crisis effectively.

Legacy Through Action

Colonna reminds leaders that their actions during times of crisis will ultimately define their legacy. It is not the words they speak, but the actions they take, that leave a lasting impact. This moment of challenge is an opportunity for leaders to demonstrate their character and leave behind a powerful legacy.

Leaders who embrace this mindset understand that what they do next matters more than what they say. By leading with integrity, empathy, and a steadfast commitment to their values, leaders can guide their teams through even the darkest of times and emerge stronger, more united, and purpose-driven.

Conclusion

Leading through disaster is not about avoiding challenges or having all the answers. It’s about embracing vulnerability, staying true to your values, and showing up with empathy and authenticity. By acknowledging your own emotions, prioritizing presence over perfection, and reconnecting with your purpose, you can guide your team through even the most turbulent times. Remember, the true measure of leadership is not how quickly you solve problems, but how you show up for your people when it matters most.

Frequently Asked Questions

What is the first step in leading through a disaster?

Acknowledge your own grief and emotions. Leaders must recognize and process their reactions before they can effectively support their team.

How do I balance action with empathy during a crisis?

Focus on presence and empathy first. Create space for your team to process their emotions before rushing into solutions. Ground your actions in understanding and shared values.

How can I maintain trust with my team during tough times?

Lead with empathy and integrity. Prioritize your team’s well-being, communicate transparently, and align your decisions with your organization’s values and culture.

What if I don’t have all the answers during a crisis?

That’s okay. Presence and authenticity matter more than perfection. Show up, acknowledge the uncertainty, and navigate the situation together with your team.

How do I make decisions that align with my values during a disaster?

Reconnect with your purpose and “why.” Use this as your North Star to guide decisions that reflect your values and the culture of your organization.